Taking Suavecito’s Original Hold pomade formula and kicking it up a notch, Suavecito’s Firme Hold Pomade is an extra strength hair styling pomade. For those days your hair needs a little extra ‘help’, this water soluble pomade will tame anything you throw at it. This formula works great for curly, thick or stubborn hair. Pompadours, slick backs and side parts can be styled with ease. Strong and tough but still combs in with ease. With the same awesome base ingredients and scent as our original, this pomade washes out easily and doesn’t flake. No need for any special soaps or shampoos. It dries with a high firmness and medium shine.

Directions: Apply to DRY hair for less shine and a stronger hold. Apply to DAMP hair for more shine and a slightly less stronger hold

Start with a quarter sized amount in your palm. Rub product into hands and fingers. Work into hair with fingertips from the roots up. Ensure even distribution of product. Comb to desired style. To remove, simply wash out with water.

• Strong hold - medium shine

• Washes out easily with just water

• No harsh chemicals and never flakes

• Great for: side parts, slick backs, pompadours

• Made in the United States